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Conference for School & College Admissions,
Marketing, Communications, PR & Crisis Comms

Monday 1 December & Tuesday 2 December 2025, Brighton UK

Stretching Resources, Growing Admissions

'Super Early Bird' Rate - Just £95 + Vat Per Day - For A Limited Period
Attend For Both Days Or 1 Day  //  Multiple Team Bookings Welcome

A Jam-Packed Conference... Booking Now Open!

Organised by the Know Your Audience (KYA) Team... Engage Enrol '25 will be focused on providing fresh, relevant case studies, ideas and expert advice and cost as little as £95 + Vat a day to attend - booking has now opened... don't miss the 'Super Early Bird' rate (available for a limited period) for yourself and/or your colleagues, please BOOK HERE.  (Standard delegate tickets will cost £345 for attending both days and £195 for attending on either Monday or Tuesday only.)

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Multiple topics will be covered by expert speakers, such as:

 

Marketing & Admissions Working Together, The Changing Landscape - Mergers & School Groups, Effective Storytelling, Online Advertising, Working Websites, Video Content, Boarding Recruitment, 'Sales' & 'Contracts', Better Admissions, Day Marketing, International & UK - Learning From Each Other, Being Social, Advertising ROI, Retention, Artificial Intelligence, Commercial Development, Extending Reach, Reputation Management, Branding and more...

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All aimed directly at helping you and your colleagues attract more pupils and students to your School or College despite resource and budget limitations and other challenges and pressures on pupil/student recruitment currently.​​

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Your Expert Speakers - First 15 Announced

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Learn, Strategise, Share, Network...

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We are delighted to announce the first 15 expert SPEAKERS for Engage Enrol, with many more excellent speakers and contributors to be announced soon:

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>  Chris Rose, Director of Admissions & Marketing, Gordonstoun

>  Luke D'Arcy, Innovation & Growth Evangelist, Board Advisor for madSense, former President and EMEA Growth Officer, Momentum Worldwide

>  Jane Forster, Director of Marketing and Admissions, St Helen's, former Director of Marketing and Admissions, Wellington College Bangkok, Thailand

>  Jack Dougherty, Director of Marketing, Felsted School

>  Rebecca Chaplin, Director of Admissions, Dean Close Foundation Schools

>  Kieran Orwin, Head of Marketing, The King's School, Canterbury

>  Kel Meredith, Social Media Lead, Minerva's Virtual Academy

>  Daniel Clarke, Chief Executive Officer & Founder, UBIQ Education Ltd

>  Gemma Woods, Senior Marketing & CRM Consultant, HubGem

>  Maxy Fernandes, Communications and Event Officer, Drayton Manor High School

>  Amy Williams, Marketing Manager, Felsted School

>  Daryll Middleton, International Partnerships Director, UBIQ Education Ltd

>  Harry Cooke, Content Creator, The King's School, Canterbury

>  Tracey Colbert-Smith, Director of Marketing and Communications, Dean Close Foundation Schools

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Standby for further announcements soon on other leading thinkers, innovators and experienced practitioners who will be sharing their expertise, ideas and advice in December... but please don't delay booking the very special £95 per day 'Super Early Bird' delegate rate for you and your colleagues as availability for the 'Super Early Bird' rate is limited.

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"Great tips I can take and implement straight away... brilliant!"  KYA Delegate

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Don't Miss Out - Ensure Your School Or College Is Represented

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>  TIME VERY WELL SPENT + EXCELLENT VALUE FOR MONEY!

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Designed to give you and your colleagues maximum exposure to professional and personal development opportunities each day (attend for both days or one day) Engage Enrol offers a packed programme of insight, advice, understanding and take-aways you can implement back in the office... plus networking opportunities with young and old(er!) heads in and outside the sector and recommended SUPPLIERS too.

 

Attending Engage Enrol will give you and your colleagues what you need to extend reach, improve engagement, boost admissions and maximise enrolment over 2025-2026 and beyond:

 

>  Learn tips and techniques from experienced practitioners and expert SPEAKERS and SUPPLIERS to take away and implement

 

>  Share experience and make new contacts with like-minded delegates from Schools & Colleges around the UK, Europe, Middle East and beyond

 

>  Escape the office after a busy term/semester to review and look ahead, formulating winning plans and strategies

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Not forgetting Brighton & Hove is a great seaside city to visit any time of the year but especially at Christmas... and easy to reach by road, rail or air... why not arrive early or stay later to enjoy the city and for Christmas shopping!

 

(Please see our DELEGATE INFORMATION page for guidance on the VENUE, ACCOMMODATION and TRAVEL.)

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Book your place(s) now to benefit from the incredibly low 'Super Early Bird' delegate rate (available for a limited period) of just £95 + Vat per day... including full access to expert SPEAKERS and a packed programme, lunch and refreshments, presentation slides and handouts etc, as well as the chance to meet recommended SUPPLIERS to schools and colleges.

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Learn how to achieve MORE with less... less funding, less time and less resource...
but MORE reach, engagement, sharing and recommendation, registrations, enrolments!


For All Those Responsible For...
Admissions, Marketing, Communications,
PR & Crisis Comms, Events, Development,
Advancement, Fundraising, Alumni Relations


New To Engage Enrol & 'Know Your Audience' Conferences?

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Engage Enrol will build on the success of recent KYA conferences attended by 100s of delegates from around the UK, Europe and worldwide - with delegates attending previously from as near as a few miles down the road and as far as Australia, Brazil and Japan.

 

Previous KYA conferences have included:

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>  'Artificial Intelligence' @ Global Online in June 2025
>  'Open Events' & 'Social Influence' @ ACS Egham International School, Surrey in June 2024
>  ‘Non-Traditional & First Time Buyers’ and ‘Earlier Years’ @ St Edward's School, Oxford in October 2023
>  'Reaching & Converting Your Audiences' @ Dulwich College, London in February 2020


The Engage Enrol '25 Conference Programme

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We're applying everything we've learned delivering Admissions, Marketing and Advancement training and events since 1999 to the planning for Engage Enrol... the programme is being finalised and will be announced soon.

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This Conference will bring together expert speakers, suppliers and practitioners ready to share their experience, insights and advice on key areas of Admissions, Marketing, Communications, Events, PR & Crisis Comms at Schools & Colleges in the UK, Europe, Middle East and worldwide.

 

You and your colleagues are welcome to attend for one day or two... talks, breakouts, workshops and networking events will take place from 0930-1700 (GMT) on Monday 1 December and 0930-1700 (GMT) on Tuesday 2 December 2025.

 

There will also be a social and networking event at the end of the Engage Enrol Conference on Monday 1 December for those able to attend.

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Brighton & Hove is a great seaside city to visit any time of the year but especially at Christmas... and easy to reach by road, rail or air... why not arrive early or stay later to enjoy the city and for Christmas shopping!  (Please see our DELEGATE INFORMATION page for guidance on the VENUE, ACCOMMODATION and TRAVEL.)

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"Very professional, well organised, some great speakers." KYA Delegate

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Leading Practitioners & Experts Sharing What They Know

We are very lucky to have the support of leading practitioners and experts who have kindly given their time to share their experience, expertise, insights, advice and tips.

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We have just announced our first 15 expert SPEAKERS and will be releasing the details soon of the other high quality SPEAKERS from both within and outside the Education sector who will be contributing to the Engage Enrol '25 programme.

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Meantime if you need reassurance about who might speak at Engage Enrol please see our SPEAKERS page for just some of the excellent contributors to previous conferences... and please book soon to benefit from the very very low £95 per day 'Super Early Bird' delegate rate!

Who Should Attend From Your School Or College?

Ensure your School or College is represented... by attending yourself and bringing your colleagues... team bookings are very welcome.

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Engage Enrol '25 is timely and highly relevant for all staff involved in attracting, engaging and enrolling prospective parents and pupils/students from all types of school, college, trusts and groups including...

 

...Independent Schools, Academies, International Schools, Grammar Schools, Free Schools, Special Schools, FE & HE Colleges, MATs, Sixth Form Colleges, University Colleges, Revision Colleges, Online Schools, Language Colleges, Specialist Colleges, Camps, Tutoring Colleges etc...

 

Engage Enrol will also be very relevant and useful to all colleagues responsible for leadership, strategy and planning, communications, external affairs, public relations, advancement, alumni relations, development and related fields, including:

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...Principals, Headteachers, CEOs, Admissions Staff & Registrars, Marketing, Communications, External Relations & PR and Events Staff, Advancement, Development, Fundraising and Alumni Relations Staff, Deputy Heads & Senior Management Team, Bursars and Business Managers, Heads of Departments, Governors & Trustees...

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For delegate ticket information, costs and to book please see our BOOK HERE page.

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Sponsors & Exhibitors - Recommended Suppliers

Previous Delegate Comments

>  JUST SOME OF THE COMMENTS FROM DELEGATES ATTENDING A RECENT 'KNOW YOUR AUDIENCE' CONFERENCE...

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"Breakouts were sooo useful. The speakers were amazing, I really found the presentations from speakers at ACS so informative and helpful. The speaker from Young V&A was so inspirational also."

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"Lots of breakouts which was great (as not every breakout is applicable to all attendees) and a good range of keynote speakers covering a wide range of topics."

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"It seemed very relevant to my job - I am relatively new and therefore have a lot I can still learn. There was a lot of food for thought in the meetings."

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"I am the only Marketing person in our setting and so it's important (and interesting personally) to see what other schools are doing. It's much more efficient to attend a conference like this than spending days of doing my own research. Even then I wouldn't find the quality of information I have received during the conference."

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"The schedule was very packed and kept me busy - in a good way. With too much time in between I would probably have gotten sucked in to work and not be as present as I was!"

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"I am now mapping a new social media strategy in my head! We are also going through a brand refresh so I found the presentations very useful."

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"Relevant content, chance to share experience and connect to other schools."

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"Excited to pass on what I have learnt and to discuss lots with my colleagues about the day."
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"New insights and experience gained!"

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"I took back home a few ideas that are applicable right away like how to improve my organic communication on social media and how to connect better with the neighbourhood that my school is set in."

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"Plenty of content, with knowledgeable and approachable speakers."

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"I’ve definitely taken away ideas to consider going forward and sharing practice with others in similar roles is helpful."

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